Public Relations For B2B Technology Brands
Senior-Led B2B Tech PR Agency Support
Lustig Strategies helps B2B technology CMOs and marketing leaders use public relations to drive growth and build enterprise value. Our tech PR expertise goes deep and wide across AI/ML, cybersecurity, cloud, automation, telecom, data analytics, satellite technology, green tech / energy tech, and mobile technologies.
Unlike large PR agencies, we don’t hand your work to junior staff. Lustig delivers senior tech PR strategy to help clients build enterprise value to achieve desired objectives:
— Accelerate organic growth
— Position companies for acquisition
— Break into new markets
— Build visibility for IPO or VC funding rounds
If you are interested in impacting business decision-makers who control budgets, technical users who drive adoption, and investors, Lustig Strategies is the right b2b tech PR agency partner.
Ready to turn PR into a growth driver? Contact us about the core PR services we deliver.
Strategic Media Relations
Lustig brings 25+ years of experience working with technology brands at every stage of development (from startup to multi-national). Lustig develops, delivers and execute strategic, proactive and creative earned media relations programs whether your brand is targeting large enterprises or small businesses.
Award and Conference Speaking Support
B2B Award and conference speaking have become highly pay-to-play and costs can add up quickly without a strategic partner able to identify and recommend which opportunities to pursue and those that are not worth the investment.
Newsjacking and Thought Leadership
Lustig has ghost-written and collaborated on hundreds of B2B content pieces — bylines, blog posts, LinkedIn posts, case studies and white papers — targeted to specific personas and vertical markets, including financial services, telecom, healthcare, public sector, insurance, retail and hospitality. As a former journalist and writer, Lustig excels in impact content. Lustig also excels in identifying trends and narratives to inject clients into news stories to elevate your brand.
Social Media Strategy and Execution
For B2B social media, LinkedIn has become ground zero in building brand and developing a content publishing strategy that hits all stages of the funnel. Lustig can analyze existing activities, and develop/execute a social media program for your brand.